From Diskarte to Digital: Mompreneurs Level Up with Gemini

As a mompreneur, you learn to do everything, from managing your home to growing your business, often all at once. You rely on diskarte, creativity, and a lot of heart to keep things going.

Now, many Filipino moms are discovering a new way to make things easier and more efficient with the help of AI.

Filipino mompreneurs are transforming homegrown businesses by embracing artificial intelligence (AI). They streamline operations, spark creativity, and make smarter decisions. Once complex, AI is now accessible, helping women entrepreneurs automate routine tasks and focus on growing purposeful, sustainable businesses.

More than just a tool, AI is quickly becoming an essential support system—helping mompreneurs manage finances, spot trends, and generate new ideas with greater speed and confidence.

Egg Hunts, Parades, and More: Easter Comes Alive at SM Supermalls

This Easter, SM Supermalls transforms into a vibrant playground filled with egg hunts, parades, and colorful photo spots until April 5. Whether you’re bringing the kids or planning a fun day out, there’s something for everyone to enjoy to the max.

Bring out those bunny ears and celebrate Easter in SM Supermalls around the country.

SM Coastal Cleanups Go Beyond Trash, Teach Communities to Care

In celebration of World Water Day, SM Supermalls, through its corporate social responsibility arm, SM Cares, organized coastal cleanup activities across six locations with seven participating malls across nationwide, reinforcing its long-term commitment to environmental stewardship and sustainable waste management in its most-loved malls.

SM Introduces Sparklo Reverse Vending Machines to the Philippines for the First Time Ever

SM Supermalls is strengthening its commitment to environmental sustainability through a new partnership with global cleantech company Sparklo. Expanding the reach of the SM Green Movement and the SM Green Recycling Machine (GRM) program, the partnership aims to make recycling more accessible, convenient, and rewarding for participating customers through SM malls nationwide.

SM Supermalls and Sparklo executives formalize their partnership during the official launch of Sparklo’s reverse vending machines in the Philippines, expanding the SM Green Recycling Machine program under the SM Green Movement.

A Feast of Flavors Awaits at SM City Zamboanga

The table is set for something special as a feast of firsts arrives at SM City Zamboanga. Known for its rich Chavacano heritage and a culture where meals are meant to be shared, the city’s love for good food takes center stage with a lineup of dining spots making their first-ever arrival in Zamboanga, bringing exciting new flavors to the peninsula.

Pursuit of a more biker-inclusive SM yields Record-breaking 36 wins from DOTr, Mobility Awards

When the pandemic put the country in a standstill, many of the everyday yet vital services Filipinos had access to were revoked—one of which was transportation.

SM MEGAMALL INTRODUCES MORE “FIRST IN PH” BRANDS THIS 2026

2026 is looking bigger and bolder at SM Megamall as it welcomes another wave of “first in the Philippines” brands—bringing cult favorites from Hong Kong, Seoul, Tokyo, and beyond straight to the heart of the metro.

Long known as a go-to destination for generations of shoppers, SM Megamall is now stepping into a new era by redefining what it means to spend a day out—blending food, fashion, and global experiences all in one place.

“As SM Supermalls continues to evolve, we remain committed to elevating everyday experiences by bringing in exceptional brands guided by our ‘all for you’ promise—where our customers are at the heart of everything we do,” Joaquin San Agustin, SM Supermalls Executive Vice President for Marketing, said.

Coming Soon: First-in-PH Brands You’ll Want to Line Up For

Get ready for passport-free dining as three major international names make their Philippine debut at SM Megamall.

From South Korea, Super Matcha (Ground Level, Mega Fashion Hall) is set to open in March 2026, introducing its cult-favorite premium, sugar-free matcha blends. Known for its clean flavors and minimalist aesthetic, it’s the go-to for Seoul’s wellness-loving crowd.