Sunday, December 1, 2019


Global lifestyle and performance footwear brand Skechers has just concluded its search for the first ever Skechers Kids Style Icon!

The winners--one boy and one girl, will be featured in Skechers Philippines marketing campaigns through 2019 and 2020 for its exciting kids line. From street kicks and school shoes to sports and high-tech lighted shoes, Skechers is among the leading and pioneering brands in children’s footwear that puts a premium on comfort.

Six finalists from hundreds of entries of kids from all over the country were selected to enter the finals, a day filled with fashion and fun at The School of Fashion and the Arts Design Institute. The finals ended with a bang as judges awarded the two major winners of Skechers Kids Style Icon: George Elliott and Mayumi Cac.

Each of them has won a one-year contract to represent the brand’s trendy and innovative Kids collection and will be featured in the brand’s campaigns to promote fun, fashion and comfort in Skechers Kids!

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