Wednesday, March 19, 2014

Camaieu Launch at Mega Fashion Hall

While walking around the newly opened Mega Fashion Hall at SM Megamall a month ago, I saw a new store that caught my attention. I'm not familiar with the brand and I don't know how to pronounce it properly. (Sorry). But my first impression was it's gonna be a go-to store for basic and trendy finds.

And I was right. I attended Camaieu Bloggers Launch. It's definitely a go-to store for basic and trendy fashion. From accessories, to bags, shoes and fashion pieces like basic summer get up to office attires. Aaaand I was able to learn how to pronounce it properly. Hehe. 
Bringing more color, options and of course, excitement to the local retail scene, French fashion brand Camaïeu is happy to finally add the Philippines to its extensive global network. 

Already with 1,068 stores worldwide (632 in its native France), Camaïeu is already available in 20 countries namely - France, Italy, Spain, Poland, Czech Republic, Slovakia, Belgium, Luxembourg, Hungary, Romania, Russia, Saudi Arabia, Bahrain, United Arab Emirates, Kuwait, Qatar, Morrocco, Switzerland, Indonesia, Kazakhstan, and now the Philippines.

Since its creation in 1984, Camaïeu has made it its mission to offer women with better variety in terms of dressing up through fun, wearable, everyday pieces that are also very affordable. It makes shopping much more enjoyable because shoppers get to enjoy the latest fashions guilt free as the brand presents on-trend pieces that are very affordable and are of high quality. Enjoy browsing through the racks of tops, bottoms, dresses and other one pieces as well as outerwear that are inspired from the latest global trends. 

These pedal pushers are perfect for strolling in the beach, don't you think? Perfect for summer get up!

Love the shorts and basic tees

Anchor pullover. Instant love.

Accessories galore

Camaïeu, which means “assorted tones” in English, is in reference to the creative impulse that fuels the brand. It seamlessly links product design with a wide assortment of colors, giving it a fashionable edge among other retailers.  It also makes it easy for consumers to create a ‘fashionable mix’; blending clothes of different hues and textures or pair prints with plains. Styling possibilities seem endless with the addition of trendy accessories, bags, scarves and shoes.  Since the beginning, the brand has always been known to offer the best in fast fashion, which has consistently made it top of mind amongst shoppers. 

Upon gaining much success in France - a country that has always been synonymous with all things fashionable, Camaïeu has aggressively expanded to other countries in Europe, the Middle East as well as Asia, which has been well received by shoppers. 

Meet my teammates! We had a mini game where we dressed up using atleast 1 item from Camaieu. Guess we dressed up from head to toe Camaeiu since everything are nice and easy to wear.

What I came up with. Head to toe Camaieu finds! Lovin' my coral sweater!

Don't forget to visit Camaïeu at the newly-opened Megamall Fashion Hall and at the Shangri-La East Wing. Soon to open in Ayala Terraces Fairview and SM BF Paranaque.

Thank You Camaieu for having me. And welcome to Manila!. :)

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