BINI Joins Payless Instant Noodles in Bringing Wais and Exciting “Sakto” Moments

For Filipinos, the beloved pancit canton is a universal dish that can be enjoyed anytime and anywhere. Whether as a hearty meal or a fun midday merienda, it’s hard to beat this satisfying dish's comfort. This is what Payless offers with its Xtra Big and Sakto Pancit Canton products, as well as its other instant noodles products.

Just like every Filipino, pancit canton is a dish and experience that BINI shares with many of us, especially now that they are the newest brand ambassadors for Payless Instant Noodles.

Filipino pop phenomenon BINI is the new face of Payless

Dubbed as the nation’s girl group, the eight talented young women have many meaningful memories of eating pancit canton during the early days of their careers. From training in workshops to becoming a worldwide P-pop sensation, pancit canton has always been BINI’s go-to meal and snack.  “Going back home after performing, we only have time for quick meals. That’s why our choice will always be pancit canton. As spicy food lovers, Payless Sakto Xtra Hot, is a top pick,” said Gwen.

Becoming a girl group and meeting seven sisters are some of the moments that feel like everything has fallen into place for BINI. It’s that “sakto” feeling, as many of them put it. For Aiah and Jhoanna, being a BINI member is their favorite “sakto” moment. “Us girls meeting each other to form BINI is the real ‘sakto’ moment! The timing just feels right for us to join together,” said Jhoanna.

“It might be cheesy, but being with the group just feels right, and I wouldn’t trade it with anything,” Aiah added. Stacey and Sheena also echoed this sentiment, in which they proudly call their fellow members their “small family.”

Being in the spotlight has also taught BINI a lot about being “wais,” especially considering their busy schedules. “Our schedules are very busy, so I always make sure that I have a to-do list to keep everything on track. I think all of us girls have that too!” said Colet.

On finding the sakto and wais choice in Payless Instant Noodles

In a lot of ways, that sakto feeling can be found in a plate of Payless Sakto Pancit Canton after a long day of working. During their downtime, the BINI girls also like to bond over movies and TV shows together, with their favorite snack on the side.

“I like multitasking while watching my favorite shows, so I always have a snack on the side, like pancit canton, to keep myself busy,” said Mikha. Maloi added that Payless Sakto’s flavors “makes [our free time] complete.”

All smiles and fun as 8-member girl group BINI poses for the camera during their shoot with their Payless family

As the newest brand ambassadors, BINI couldn’t help but be grateful for the opportunity. “As a group of pancit canton lovers, it’s a huge honor to be a part of the Payless Instant Noodles family. We are excited for fans to listen to our new jingle and try the new Payless Sakto Pancit Canton flavors (Kalamansi and Xtra Hot),” said Jhoanna.

The nation’s girl group surely knows their wais and sakto moments. With Payless Sakto Pancit Canton, they are creating fun memories each time they’re together as they continue to take the nation by storm with their hit songs.