Global apparel retailer UNIQLO today announces the worldwide release of new designs for its ongoing PEACE FOR ALL charity T-shirt project, available from Friday, June 19. Thanks to widespread support from customers since the project’s launch in 2022, more than 10 million T-shirts have been sold worldwide, with total donations reaching 3 billion yen, as at end of March 2026. All profits from sales of PEACE FOR ALL T-shirts are donated to charity partner organizations.
New project collaborators include:
Ke Huy Quan, who rose to
fame as a child actor in blockbuster films such as Indiana Jones and the
Temple of Doom and The Goonies, winning numerous awards in recent
years, and a former refugee himself.
Ke Huy Quan brings his uplifting “Keep
Smiling” message to PEACE FOR ALL
Sofia Coppola, director
and screenwriter known for such films as Lost in Translation and Marie
Antoinette.
The Displacement Film Fund
(DFF), which aims to promote awareness of refugee issues through the power of
film, and of which UNIQLO is a founding partner. Profits generated from the
sale of the Displacement Film Fund’s T-shirt design will be donated back to the
DFF itself, to support its mission of championing and funding the work of
displaced filmmakers, and filmmakers creating authentic storytelling on the
experiences of displaced people.
Commenting on the initiative, Koji Yanai,
Senior Group Executive Officer at Fast Retailing Co. Ltd, the parent company of
UNIQLO, said: “PEACE FOR ALL is a project to share the desire for peace through
the everyday act of wearing a T-shirt. Thanks to the support of so many people
for this initiative, we have reached a milestone of 3 billion yen in total
donations. I would like to express my sincere gratitude to all the customers
who purchased a T-shirt, to the collaborators who support the project, and to
our partner organizations. We believe that the desire for peace is found in our
daily choices and actions, rather than something exceptional. We hope that
those who connect with the vision of PEACE FOR ALL will share its message,
offer it as a gift to those close to them, and that these T-shirts will help
expand the desire for peace and actions toward it.”









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