Eastwood City’s Cyber & Fashion Atrium transformed into an engaging hub for sustainability as it hosted “Bantay Ilog: The PMRCIP IV Digital Info-Caravan,” an interactive public exhibition designed to raise vital awareness about disaster preparedness and flood mitigation along the critical Pasig-Marikina River basin.
On Friday, June 5, 2026, from 1:00 PM to 4:00 PM, the campaign hosted its main seminar event, featuring project presentations, open forums, and community solidarity ceremonies alongside the culmination of its digital exhibit.

By opening its central spaces to this crucial
campaign—steered by the Department of Public Works and Highways (DPWH) and
backed by the Japan International Cooperation Agency (JICA)—Eastwood City
provided an accessible community platform where residents, professionals, and
everyday mallgoers could easily connect with the grand-scale engineering and
community efforts protecting their neighborhoods.
From "Sagip Ilog" to "Bantay Ilog"
The event highlighted the Pasig-Marikina River
Channel Improvement Project (PMRCIP) Phase IV, a major initiative focused on
mitigating flood damages in Metro Manila to foster a safer, more sustainable
urban environment.
In a featured statement, DPWH OIC Project
Director Engr. Jerry Fano emphasized the long history of the advocacy, noting
that the campaign originally began in 2009 under the slogan “Sagip Ilog, Iwas
Lubog!”. Over nearly two decades of stakeholder collaboration, it had
transformed into “Bantay Ilog,” empowering citizens to step up as true
guardians of their local waterways.
Interactive Seminar and Community Gathering
The interactive seminar brought together key
international and local project leaders to discuss both structural and
non-structural flood mitigation efforts. The panel included:
Mr. Kazuto Suzuki, Project Manager of
PMRCIP-IV
Ms. Catherine Palanca, Senior Program Officer
of JICA
Engr. Norman N. Gamboa and Mr. Grecile
Christopher R. Damo of the DPWH
To further bridge the campaign with the
community, the seminar welcomed barangay chairpersons from surrounding areas
such as Bagumbayan, Libis, Ugong Norte, and Blue Ridge B. The program also
featured special appearances by Miss Earth candidates representing Mandaluyong,
Marikina, Pasig, and Quezon City, alongside musical performances by the group
Formula 5 to help engage attendees.
Bringing Public Awareness to a Shared Space
The digital exhibition reimagined the mall’s
atrium into an educational setting, where guests encountered LED digital
posters and multimedia presentations that translated complex climate and flood
mitigation topics into clear, easy-to-understand visuals.
Community members, stakeholders, and visitors
were invited to explore the digital booths and take part in ongoing discussions
that underscored the importance of shared environmental awareness. The
initiative reflected how collaborative public platforms can support greater
understanding of climate challenges and encourage more informed, community-wide
engagement.
For updates, visit
megaworld-lifestylemalls.com or call (02) 8462-8888.

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