BASKIN ROBBINS CELEBRATES TWO SIGNIFICANT MILESTONES

We've all known and love Baskin Robbins and through the years, all they give is non-stop pleasure and excitement in all their 31 flavors with their premium ice cream. They've been indulging us for 70 years! And in line with this, they recently mark two significant milestones as they celebrate its first year in the Philippines by launching the BR 31 Smiles Project, a CSR campaign providing free cleft lip reconstructive surgery to 31 children in partnership with the renowned charitable foundation, Operation Smile and launching of their mouth-watering lineup of Cookie Sundaes.

Celebrate Heart's Day with Baskin-Robbins sweet frozen treats

Perfect date for Valentine's Day! Head over and indulge to the yumminess of  Baskin-Robbins! 

Baskin-Robbins, the world’s largest chain of ice cream specialty shops, is offering guests a lineup of sweet frozen treats to celebrate Valentine’s Day this year, including its February Flavor of the Month, Love Potion #31®. This beloved Baskin-Robbins classic flavor launched 21 years ago, features white chocolate-flavored and raspberry ice creams, a raspberry ribbon, chocolate chips and raspberry-filled chocolate-flavored hearts. Love Potion #31® can be enjoyed in a cup, cone, milkshake or two-scoop sundae. 

Baskin-Robbins celebrates Royale Festival of frozen treats

Baskin-Robbins, the world’s largest chain of ice cream specialty shops, is celebrating a “Royale Festival” until the end of February with the launch of a regal line-up of frozen treats inspired by its delicious Chocolate Mousse Royale™ ice cream flavor. Featuring silky chocolate mousse ice cream and decadent chocolate flakes, Chocolate Mousse Royale is a classic Baskin-Robbins flavor fit for royalty.

“Since making its debut more than 31 years ago, Chocolate Mousse Royale has become one of our most beloved ice cream flavors around the world,” said Jeff Miller, executive chef and vice president of product innovation for Dunkin’ Brands. “We’re excited to introduce a full line-up of frozen treats inspired by this classic Baskin-Robbins flavor, including a range of Gold Crown Layered Sundaes, a Chocolate King Waffle Cone, a Chocolate Mousse Royalty Triple Shake and our magnificent Royale Chocolate Ice Cream Cake. These delicious ice cream creations will certainly make you feel like a member of the King’s court.”

Baskin-Robbins’ Chocolate Mousse Royale ice cream flavor is available in participating Baskin-Robbins shops by the scoop, in a cup or cone as well as in fresh-packed pints and quarts to take home. In addition, guests can enjoy Baskin-Robbins’ full line-up of “Royale Festival” frozen treats including:

Chocolate King Waffle Cone: A cone fit for a king, this frozen treat features a scoop of Chocolate Mousse Royale ice cream in a freshly baked waffle cone, topped with a “crown” of whipped cream and diced almonds.

Baskin-Robbins Chocolate King Waffle Cone

Baskin-Robbins at Trinoma Christmas Village

Christmas is still in the air and it just got sweeter as Baskin-Robbins can now be enjoyed at the annual Trinoma Christmas Village! Indulge in your favorite Baskin-Robbins ice cream, sundaes and other frozen treats while admiring an array of Christmas houses adorned with colorful lights, trains, and Santa’s sleighs. The Baskin-Robbins booth will be at the Trinoma Christmas Village until January 15, 2015.