Philips Style Guide

 It’s all in the hair! Philips and Ara Fernando show Filipinas easy-to-do hairstyles perfect for everyday looks. And you can avoid further hair damage with Philips’ collection of hair care products

Philips has always believed in helping women look and feel their best every day. More than just aiding Filipinas achieve this; the brand also understands the importance of doing this in a healthy, damage-free way. With this commitment, Philips offers a collection of hair care products designed to complement any girl’s beauty regimen. These tools do not only deliver style, they also help maintain healthier hair. 

“Every woman wants to look their best every day,” says Pia Umayam, Business Development Manager for Philips Consumer Lifestyle. “The challenge or feedback we get with styling hair, however, is that it can be time-consuming and even damaging.”

To simplify the task of getting beautiful hair everyday, Philips partnered with renowned hair stylist Ara Fernando to come up with easy-to-do hairstyles perfect for the modern Filipina lifestyle. 

Medium-length flair

Medium-length hair can sometimes be challenging to style—either it’s too short for typical hairstyles or too long for short and trendy hairdos. 

“My advice? Go for classic, straight hair. It’s simple and timeless. Plus you only need one styling tool to pull it off,” says Ara.

With the Philips Care & Control straightener, you can easily create this look. It comes with digital settings that easily adjust heat to deliver smooth and straight hair. As it introduces charged negative ions to hair to eliminate static, it delivers twice the straightening and caring power.

BabylissPRO Miracurl Product Launch

It's amazing how one hair tool can change your whole look! That's what happened to me when I attended the Babyliss Pro event held at Marriot Hotel. And I know a lot of girls would love to have this hair tool. I want one too! Badly! Sarap lang mag experiment with your looks especially if you have the right products or tools! 

I know you've been seeing a lot of BabylissPro Miracurl or any Babyliss products being sold out in some online shops and online shopping websites. But did you know that some of them are not authentic or don't have the license to sell these products?

But let me share with you some points on how to detect a true and original BabylissPro Miracurl.

Fight the frizz and flaunt your style with Philips hair care tools

During the long and gloomy days of the rainy season, the weather is not the only thing that gets out of control—this also happens for your hair.

Goodbye moisture, hello frizz-free hair!

The rainy days call for a different hair care routine. Pia Umayam, Business Development Manager for Philips Consumer Lifestyle, says “the conditions during this time of the year require a few hair management tweaks.”

When it comes to shampooing, use a lightweight shampoo and conditioner that has ingredients like emollients, proteins, and silicone. According to Pia, “These products fill the gaps of your hair cuticles and lessen the chances of absorbing humidity.” She adds, “Actually, the secret to keeping your hair from frizzing lies in how you blow dry it. Hair professionals recommend blowing it bone dry to prevent excess moisture. Afterwards, cooling your hair will ensure that the cuticles are closed, so water can’t sneak in.”

The Philips Thermoprotect Ionic Hairdryer is the perfect hair-grooming companion during the rainy season. Its innovative ionic conditioning uses charged negative ions to eliminate static on hair strands. Pia says that this technology not only helps flatten the cuticles, but intensifies the hair’s glossiness and shine as well. She describes, “This hair dryer even has a cool shot feature that can help seal your hair cuticles.”

The Philips Thermoprotect Ionic Hairdryer

“Each time it rains, the air becomes thick with water and hair absorbs the excess humidity like a sponge, leading to brittle, stubborn frizzed hair,” explains RJ Buenaventura, General Manager for Philips Consumer Lifestyle.

He continues, “So, how can you keep your hair under control while keeping it healthy as well? Well, women will be glad to know that there are many ways to help their hair survive the dreaded monsoon months.”