Wednesday, November 26, 2014

20th Maaga ang Pasko with Jollibee and Breeze

 For 20 years, our favorite food chain Jollibee always gathers and collects toys and book donations to bring Christmas cheers to our less fortunate kids. And for the past, I've been seeing these boxes in all Jollibee branches every November with all kinds of toys from plushies, cars, animals, dolls, puzzles and books. They encouraged everyone to donate so we can spread the love to all Filipino kids.

And today, Jollibee is all set again to make Christmas a bigger and brighter celebration for children nationwide in the 20th Maaga ang Pasko by making Breeze as the official detergent partner in the clean-up campaign.

I get to witnessed the Laba Days from Jollibee and Breeze last Saturday when I joined their clean-up event and became a Jolly Toy Scout for a day. Not only I enjoyed my day cleaning toys and books, but I was able to spread my love even in a small way.

The two brands also tapped celebrity moms Regine Tolentino, Bettina Carlos and Breeze's Sige Mom Christine Bersola Babao and we worked as one family to clean and prepare the donated gifts.

Jollibee and Breeze are targeting to wash and clean more than 500,000 plush toy donations with the help of Breeze with ActivBleach. Breeze transforms the old toys to good as new before they are delivered to beneficiaries.

With Breeze ActivBleach, you can now be sure that all your toy and book donations are 100% clean and ready for the kids to enjoy.

It was my first time to visit their warehouse and I was simply amazed on how organized they are. They have boxes for each category like plushies for cleaning, washing, age appropriate toys, and proper storing. You can now imagine how thorough they are when it comes with your donations.

In addition, Breeze has donated a complete array of cleaning materials and committed to help Jollibee collect more books and toys by placing Maaga ang Pasko boxes in Unilever offices, encouraging employees to donate.

"With its tough-on-stain formula, Breeze also make it easier for our Maaga ang Pasko clean-up volunteers to remove dirt and stains from toys in just one wash". Unilever Vice President for Foods and Home Care Benjie Yap said.

Jolly Toy Scouts reporting for duty

Let's celebrate a more meaningful Christmas by being a part of Maaga ang Pasko campaign. Let the spirit of Christmas rule in our hearts by sharing and giving. You can also take part in the campaign by making online donations at

Thank you Jollibee and Breeze for giving me an opportunity to be a Jolly Toy Scout for a day.

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