Sophisticated
Patti Grandidge in ForMe’s stylish new collection
ForMe, the clothing brand that celebrates the uniqueness
of women, presents its newest collection of clothes inspired by the
sophistication and playfulness of French ladies. As it unveils this new
collection, the brand also announces its new celebrity endorser who will be
presenting this selection of remarkably stylish pieces.
Known for its effortlessly feminine silhouette,
ForMe introduces Charme Français, its newest collection that consists of different
looks to meet the active and vibrant lifestyle of contemporary women just like
its newest endorser -- top model, TV host and entrepreneur Patti Grandidge.
“We are very pleased to have Patti Grandidge as our new
endorser because she represents the modern, independent woman. She can balance
work and fun and stay fashionably poised through it all. Her sophisticated
personality makes her the ideal woman to represent ForMe and our new
collection,” said VP for Brand Management Alice Liu.
The Charme Français collection is all about versatile and eye-catching styles that can
be mixed and matched with other pieces. Carrying the charm and sophistication
of Paris, the
selection can be described as chic, playful and romantic.
Perfect the chic look of a
Parisian lady with the collection’s classic and universally figure-flattering
shift dresses and pencil skirts. The very feminine designs are complemented
with neutral colors like nude, black and grey which highlight the slimming
silhouettes.
Playful and adventurous is the overall feel of styles with
vintage-inspired features like dolman sleeves, flat collars, and color blocking.
These fashionable and unconventional looks are perfect for independent women
who know when to get work done and when to have fun.
Accentuating the romantic side
of women are beautiful pieces enhanced by details such as draping and pleating.
The collection also carries touches of whimsy like dainty prints, sheer fabrics
and bits of lace.
When asked to describe her new
endeavor, Patti has this to say, “I am very excited for ForMe’s new Charme Français collection. As a known brand
that accentuates femininity, I feel so honored that the Golden ABC team has
trusted me to represent their female apparel line in the country. By becoming a
part of the brand I wish to help inspire and connect with women to put their
best selves forward every day.”
Aside from her new role as ForMe’s
endorser, Patti is working as a TV show host on ETC called Etcetera and managing
her online business Sweet Patti Cakes, where she creates and bakes her own
cupcakes.
With these two new exciting launches
from ForMe, women can look forward to
having more sophisticated and stylish looks to suit their vibrant lifestyles.
For more information, visit www.forme.com.ph.
lovelove,
Shopgirl Jen
